This privacy policy has been compiled to better serve those who are concerned with how their 'Personally Identifiable Information' (PII) is being used online. PII, as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website.

Information Collection

What personal information do we collect from the people that visit our website?

When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address, phone number, company name, or other details to help you with your experience and to better understand your needs.

When do we collect information?

We collect information from you when you:

• Register on our website
• Fill out a contact or inquiry form
• Subscribe to a newsletter
• Respond to a survey
• Enter information on our site

Information Usage

How do we use your information?

We may use the information we collect from you in the following ways:

• To personalize your experience and deliver content and product offerings relevant to your interests
• To improve our website based on the feedback and information you provide
• To better respond to your customer service requests and support needs
• To send periodic emails regarding your inquiries, projects, or other services
• To follow up with you after correspondence (email or phone inquiries)

Cookie Usage

Do we use 'cookies'?

Yes, we use cookies. Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web browser (if you allow) that enables the site's or service provider's systems to recognize your browser and capture and remember certain information.

We use cookies to:

• Understand and save user preferences for future visits
• Compile aggregate data about site traffic and site interactions
• Enhance and personalize the user experience
• Assist in our marketing efforts

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. This is done through your browser settings. Since each browser is different, please refer to your browser's Help Menu for the correct way to modify your cookie settings.

If you disable cookies, some features will be disabled, but the core functionality of our site will remain accessible.

Third-Party Disclosure

We do not sell, trade, or otherwise transfer your Personally Identifiable Information to outside parties without your consent, except as described below:

• We may share information with trusted third parties who assist us in operating our website, conducting our business, or servicing you, provided those parties agree to keep this information confidential.
• We may release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property, or safety.

Non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

Third-Party Links

Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Fair Information Practices

The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

In order to be in line with Fair Information Practices, we will take the following responsive action should a data breach occur:

• We will notify you via email within 7 business days
• We will notify users via in-site notification within 7 business days

We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.

COPPA (Children's Privacy)

We do not specifically market to children under the age of 13 years old. We do not knowingly collect personal identifiable information from children under 13. In the case we discover that a child under 13 has provided us with personal information, we immediately delete this from our servers. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us so that we can take necessary actions.

CalOPPA (California Privacy)

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law's reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared.

According to CalOPPA, we agree to the following:

• Users can visit our site anonymously.
• Our Privacy Policy link includes the word 'Privacy' and is easily found on the homepage.
• You will be notified of any Privacy Policy changes on our Privacy Policy Page.
• You can change your personal information by emailing us or by contacting us through our contact form.

Data We Collect

We collect and use the following types of data:

• Personal Information: This may include your name, email address, and other personal identifiers, if provided.
• Health Data: We collect health-related data, including but not limited to:
• Body composition data (e.g., weight, BMI, body fat percentage)
• Muscle mass and skeletal muscle mass
• Step count and activity data
• Food and meal data
• Data accessed from health services like Apple Health or Google Health Connect

We may collect this data directly from you, your device, or third-party services you connect with, such as health tracking apps.

How We Use Your Data

We use your data to:

• Provide personalized health insights and tracking
• Calculate and display body composition metrics
• Track meals and nutrition
• Provide step count and activity tracking
• Enhance app features and improve user experience

Sharing Your Data

We do not share your personal or sensitive data with third parties except under the following circumstances:

• With your consent: We may share your data with third parties or services if you explicitly consent.
• For legal reasons: We may share data if required by law or to protect our rights or comply with legal obligations.

Data Deletion Policy

You may request to delete your data at any time. To do so, please contact us at [email protected].

Upon deletion of your account, we will remove all your personal and health-related data from our servers, except where we are legally required to retain certain information.

Contact Us

If you have any questions about this Privacy Policy, please contact us using the information below: